October 26, 2017
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Daily Journal Names Greenberg Gross One of California’s Top Law Firms

Greenberg Gross is pleased to announce its recognition by Daily Journal as a Top Boutique Firm. The firm was selected for its prowess in complex, high-stakes litigation and its reputation as an “aggressive, unorthodox and top-notch” litigation boutique.

Greenberg Gross stands out for its approach of combining traditional, high-class lawyering with novel strategies, using its freedom from the constraints of a big-law environment to incorporate out-of-the-box ideas. As detailed in its Daily Journal profile, this approach has led the firm to expand rapidly since its founding, and to build a record of high-stakes wins.

“Companies, executives, celebrities and anyone else who gets sued should always look at whether the tables can be turned against a plaintiff,” said Co-Founder and Managing Partner Alan A. Greenberg. “Not only can it lead to financial opportunities, it forces plaintiffs to defend themselves.”

Daily Journal highlighted the firm’s recruitment of top talent and its competitive compensation model, which topped scale-setter Cravath, Swaine & Moore LLP’s associate bonuses by $5,000 last year. The profile also shined a spotlight on the firm’s innovative use of state-of-the-art mock courtrooms in its Orange County and Los Angeles offices.
“When we get a new case, we look at it from the perspective of, ‘How is this case going to play out in a courtroom?’ And that shapes our preparation,” said Co-Founder Wayne R. Gross. “So having courtrooms in our offices symbolizes and captures the way we approach our cases.”

Ultimately, Greenberg noted that the firm has no desire to be measured by its number of offices or lawyers. “We just want to be the firm of choice for plaintiffs and defendants in their most significant cases,” he said.